Actor. Icon. Friend of the House. Mads Mikkelsen embodies ZEGNA’s Winter 2025 vision, where modern elegance meets sartorial tradition. As the face of the new campaign, he showcases our latest tailoring pieces: structured, refined, and unmistakably ZEGNA.
Rooted in more than a century of Italian craftsmanship, discover 'Torino' – a custom style created by Ermenegildo Zegna himself. Reimagined for today, it finds new relevance through Mads Mikkelsen, whose powerful yet understated presence mirrors the suit’s quiet strength.
 
With sculpted shoulders, wide lapels, three buttons instead of four, and an architectural stance, Torino style is more than tailoring. It is a reflection of elegance without excess, confidence without noise. In Mads Mikkelsen's hands, ZEGNA’s heritage isn’t just worn – it’s lived.
Mads Mikkelsen wearing a coordinated houndstooth coat and suit in Torino style, from the ZEGNA FW25 collection.
Close-up of Mads Mikkelsen enjoying coffee in a classic tailored look, from the ZEGNA FW25 collection.
Mads Mikkelsen wearing a coordinated houndstooth coat and suit in Torino style, from the ZEGNA FW25 collection.
Shot in the city of Torino, the campaign channels the spirit of Italianità: that uniquely Italian balance of effortlessness and intention. Through the lens of Mads Mikkelsen, it becomes deeply personal – an exploration of how clothing can reflect character.
 
Mads Mikkelsen's signature style doesn’t shout, it brings a quiet intensity that resonates with ZEGNA’s vision: refined, instinctive, and enduring. In every stitch, every silhouette – this is tailoring as self-expression.